“We have been in business more than 25 years and printing for the car wash industry for more than 10. If I had to choose one core value that has guided us through those years, it would be customer satisfaction before profits.
“It is very important that our customers have a positive experience with us and/or get full value for the money they spend.
“If we become a commodity to our customers, if you ever say that all printers are alike, then we have failed.
“We deal with car wash managers and owners. They understand the car wash business but may not understand the printing process or totally understand the marketing potential of the software package they have purchased. It is our job to make both understandable and provide them with enough information to make an informed decision.
“We also understand that our products are an extension of your brand, and your image must be protected with a quality product. Quality print, quality paper and quality plastic cards.
“We apply the same standard to all orders and all customers, large or small.”