car wash marketing

Measuring Customer Satisfaction

According to Car Wash Magazine, “Today’s consumers are using technology to research and connect with businesses. They are also seeking out businesses that put a premium on providing a positive customer experience” (Curry 56). Since customers are using technology to research and connect with businesses, it is increasingly important to focus on providing a positive

5 Industry Trends You Should Know About

The Carwash Industry has been seeing some big changes over the past few years. Internal and external pressures have caused the industry to evolve. Technology, growth, and consumer preference have taken the carwash industry to new heights and have created new challenges for business owners. What are the 5 trends for 2018? 1. Automation is

5 Ideas to Increase Car Wash Brand Awareness

It is important to have a branding strategy. Your car wash brand is your identity and it is something that your customers will associate with their experiences. Once you have your brand and your identity, you need to increase your car wash brand awareness. While there are many ways to increase your brand awareness, here

Personalizing the Customer Experience

Most business owners have heard about the importance of personalizing customer interaction. It may have started with the Millennials, but now the movement toward personalization and customization has become an important component of business. This is partly due to advances in technology. Fortunately for you there are small but powerful ways to create a personalized

Car Wash Marketing Idea: Send A Direct Mail Guide To Winter Car Care

Reaching out to your local community can easily be achieved by sending a direct mail guide, specifically for winter car care. A direct mail is a car wash marketing campaign where mass flyers or postcards are sent through the main to potential customers. These mailers quickly showcase your brand and educate the consumer on how

Car Wash Marketing Insight: What Is Impulse Carwashing?

Impulse carwashing is becoming a popular trend these days, which means any car on the street that passes your business is a potential customer. Understanding how to target impulse car wash customers will help you create a car wash marketing strategy that caters to this customer base and will help you outfit your car wash

Four Car Wash Marketing Ideas That Never Get Old

There are four car wash marketing ideas that never get old in this industry. Each of the four — coupon books, gift cards, windshield stickers, and direct mail — are effective ways to increase your customer base, showcase your services, and retain more loyalty. Coupon Books Car wash coupon books are a great car wash

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