Some of the best referrals come from online review sites such as Yelp, which can drive people to a new car wash or encourage new customers to try out your existing location.
But Yelp isn’t the only site whose crowd-source model helps small businesses. Business News Daily recently compiled a list of seven other sites that do the same thing, and some are platforms you’ve already heard of.
Facebook and Google, for instance, are used daily for a host of features, but also include reviews. Angie’s List is a paid service that formalizes crowd-source reviews and is a trusted brand. But have you heard of Manta or Goodsnitch? If you haven’t, check out the full list. The backlinks you generate in these external sites can also have a big impact on your SEO.
Oh, and if you find yourself reading negative reviews of your car wash on any of these sites, don’t stress. There are ways even small businesses can recover from the worst of social media snafus. We’ve written about how to deal with bad reviews.